- Introduction
- Understanding Ineligibility
- Common Reasons for Losing Eligibility
- Regaining Eligibility
- Prevention Tips
Introduction
Instagram’s branded content tools are essential for influencers and businesses wanting to share promotional content in the best way. Losing access to these tools can have a significant impact on your revenue and all of your marketing efforts. This guide will explore why Instagram might restrict access to these tools and how you can regain and maintain your eligibility for these tools.Understanding Ineligibility
First of all you need to understand why you have been restricted or removed access to these tools. Often, ineligibility for Instagram’s branded content tools means that your account doesn’t meet certain standards set by Instagram. These standards are designed to ensure transparency, authenticity and safety for users and brands. You must therefore understand the criteria well and maintain them to be able to continue to offer promotional content on your Instagram account.Common Reasons for Losing Eligibility
Here are common reasons why you may have lost your eligibility:- Violation of Instagram’s Community Guidelines: Posting content that violates Instagram rules, for example, hate speech, nudity, and misinformation.
- Engagement in Inauthentic Behaviors: This brings all the tactics to increase your visibility on Instagram in an inauthentic way. Do follow-unfollow, use bots for auto-likes and auto-comments, or other manipulative tactics.
- Failure to Adhere to Commercial Policies: When you create promotional content, there are specific rules to respect (note “promotional content” etc. on the publications). Violating Instagram’s business terms or promoting restricted or prohibited goods and services may cause you to lose your eligibility.
Regaining Eligibility
To regain access to Instagram’s branded content tools, you need to understand and then resolve the issues that are causing you to be ineligible:- Review Instagram’s Policies: Read Instagram’s Community Guidelines and Business Policies and adapt your account and content to these rules.
- Improve Account Practices (most important): Eliminate inauthentic behavior and improve the authenticity of your engagements.
- Submit an Appeal: You can contest the decision. If you believe the decision to remove your access was a mistake, submit an appeal through Instagram’s Help Center.
Prevention Tips
To avoid future eligibility issues, you can do the following:- Maintain Transparency: Clearly mark all the partnerships and branded content using Instagram’s tagging features.
- Engage Authentically: Focus on authentic interactions rather than manipulated metrics.
- Monitor Your Content Regularly: Regularly review your content to ensure it complies with Instagram’s latest policies.